The Washington Post, 11 May 2016
The Hollywood Reporter, 29 Apr 2016
Truth Initiative, 7 Apr 2016

An MPAA policy to give films with smoking an adult (R) rating ... could eliminate youth-rated films as sources of exposure to on-screen tobacco imagery.
— U.S. Surgeon General (2012)
Hollywood started me smoking, literally putting a cigarette in my hand. Who knows how many moviegoers have started smoking because of what they have seen on the screen?
— Actor Kirk Douglas (2005)
According to the scientific evidence, if defendants continue their current rating of films with tobacco imagery, defendants’ conduct will kill approximately one million children.
— Forsyth v MPAA et al. (2016)
We must continue to exploit new opportunities to get cigarettes on screen and into the hands of smokers.
— Philip Morris International (1983)
Disney...committed to eliminating smoking from all its movies watched by children. We could save over a million children from premature death if every film studio followed suit.
— U.S. Surgeon General (2015)